Crypto Briefing • October 10th 2026, 5:05 AM
Visa survey finds nearly half of Asia-Pacific consumers likely to use stablecoins
Key Summary
A new Visa survey reveals that 46% of Asia-Pacific consumers are likely to use stablecoins within the next five years, despite widespread awareness and a misunderstanding of the product. The survey found that 41% of respondents believe stablecoins always increase in value, highlighting a need for education and clarity in the industry.
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Asia-Pacific Consumers Open to Stablecoins Amid Misconceptions
Understanding the Market
Visa released the findings as part of its Consumer 360 study, which surveyed 14,250 people aged 18 to 65 across 14 markets in the Asia-Pacific region. The research found that 66% of respondents are aware of stablecoins, but only 6% have an accurate understanding of how they work.Misconceptions and Barriers to Adoption
The main barrier to adoption is a lack of understanding, with 38% of respondents citing fears of fraud or scams as a reason for not using stablecoins. Additionally, 27% prefer stablecoins linked to government, while 26% prefer those tied to regulated institutions.Market Variations
Awareness and interest in stablecoins vary across markets. Hong Kong leads the pack at 84%, followed by India at 80%, and Thailand at 77%. Future intent is strongest in Vietnam and India, where 67% of respondents say they intend to use stablecoins down the line.Cross-Border Transfers
Nearly half of respondents, 49%, see potential for stablecoins in cross-border transfers within five years.#AsiaPacific#Stablecoins#Crypto#US